Fading the Public | When to Bet Against the Crowd

Written by: Joseph Falchetti, Editor-in-Chief, Pro Sports Bettor and Casino Expert
Last updated:
5 minute read

Fading the public is a sports betting strategy where you bet against the majority. The idea is simple: when most casual bettors load up on one side of a game, the odds often shift in a way that creates value on the other side.

While it’s one of the first strategies new bettors turn to, betting against the public is not a foolproof tactic, and its profitability is hotly debated. Just because most people are betting one way doesn’t mean they are wrong. So how do you know if the lines are moving on hype and emotion and not sharp analysis?

In this guide, we’ll break down how the fading-the-public strategy works, when it makes sense to use it, and the key signs to look for before placing your bet.

Who is “The Public” Anyway?

When we talk about “the public” in sports betting, we’re referring to casual bettors and everyday fans who place bets for fun, not profit. These people usually follow gut feelings, favorite teams, or recent headlines rather than digging into stats or trends.

Much to the bookmakers’ delight, the public tends to favor popular teams, star players, and loyalty regardless of the analysis. Casual bettors also tend to take the over more often than the under and bet on the underdog less often. Sportsbooks know these tendencies and adjust the lines to take advantage of them.

This is where sharp bettors step in, spotting safe opportunities to bet against the public created by these biases. The more you understand who “the public” is and how they typically bet, the more you’ll recognize when a line has been influenced by casual money rather than smart analysis.

Betting Splits Show You Where The Money Is

Betting splits break down two key pieces of information: the percentage of bets placed on each side of a wager and the percentage of money wagered on each side, known as “the handle.” This information is usually in a table like this:

MoneylineOdds% Handle% Bets
Team A+1247%40%
Team B-14893%60%

Percentage of Bets vs. Percentage of Money

The percentage of bets in column 4 shows how many individual bets have been placed on each side. It reflects public opinion and casual betting trends. The percentage of the handle in column 3 shows the total money wagered on each side. Larger wagers, often placed by sharp bettors, influence this number more heavily.

So, let’s say there are 100 total bets and $1,000 dollars wagered on the game above. Given the bet percentages in the last column, 40 of the total 100 bets are on team A, while 60 of them are on team B. However, given the handle percentages in the 3rd column, only $70 has been wagered on team A, while the remaining $930 has been placed on team B.

Is It a Signal to Fade?

Notice how it’s a bit lopsided. These numbers reveal not just where the public is placing their bets but also where larger, sharper bets might be landing. While casual bettors are piling small wagers on Team A, larger bets are favoring Team B. That’s a signal to consider fading the public by looking more closely at Team B.

Tips For Betting Against the Public the Right Way

Fading the public isn’t about automatically betting against the most popular side. It’s about finding value where the odds have shifted too far in one direction. Here’s how to do it correctly:

  1. Watch Line Movement

    When the majority of bets are on one side, sportsbooks adjust the odds to balance their risk. If you notice the line moving away from the public favorite despite heavy betting on that side, it’s a strong sign sharp money is on the opposite side.

    Example: In an NFL game, 75% of bets are on Team A at -6.5, but the line moves to -5.5 instead of increasing. This suggests sharp bettors are backing Team B with big money.
  2. Use Betting Splits Wisely

    Many websites track betting percentages, showing where most of the bets and money are going with splits like the example above. Look for games where a high percentage of public bets are on one side, but a significant amount of the money is on the other.

    Example: 80% of the bets are on the Lakers to cover the spread, but 60% of the money is on their opponent. This indicates bigger, sharper bets are fading the public.
  3. Focus on High-Profile Games

    Public bias is most noticeable in prime-time games, playoff matches, or events with heavy media coverage. These games attract more casual bettors, which means more emotional or irrational betting patterns.

    Example: The Super Bowl often sees heavy public money on the favorite and the over. Sharp bettors might find value in the underdog or the under.
  4. Pay Attention to Underdogs and Totals

    The public loves favorites and high-scoring games. Underdogs and the under for totals are often where value hides.

    Example: In an MLB game, the public might pile on the New York Yankees as favorites. But sharp bettors might spot value in the underdog pitcher with strong recent stats.
  5. Be Selective

    Not every public-heavy bet is worth fading. Look for strong signals, such as the reverse line movements, sharp money indicators, or lopsided betting percentages we’ve highlighted on this page.

    Example: A college football team might have 90% of the bets on them, but the line hasn’t budged. This suggests the sportsbook is comfortable with the exposure and doesn’t see sharp action coming in on the other side.

Smart Betting Isn’t Always About Following the Crowd

Fading the public isn’t about blindly betting against the crowd, it’s about spotting opportunities where public bias has shifted the odds too far. By paying attention to betting splits, line movement, and public tendencies, you can identify value that others overlook.

It’s also not a foolproof, get-rich-quick scheme. Sometimes, the public gets it right, and sometimes, sharp money doesn’t pan out. The key is to stay disciplined, do your research, and focus on safer, long-term results rather than chasing every public-heavy game.

When used thoughtfully, betting against the public can be a powerful tool in your sports betting strategy. Trust the data, stay patient, and remember: betting smart is about making informed decisions, not following the crowd.

About the Author

Joseph Falchetti

Joseph Falchetti

Editor-in-Chief, Pro Sports Bettor and Casino Expert

Joe is the author of the majority of sports betting pages on SBS and he serves as a gambling consultant to our content team. He's been mentioned on Forbes.com as a gaming analyst, and his articles have been linked by larger publications, such as the New York Times.

This content is not available in your location

We apologize for the inconvenience, but this content is not available.
Go Back